Fashion photography is not really about the clothes as you would usually think. Its just about looking perfect and the photographer captures this in the most suited way. No one is as they look, Everyone has been edited.
Click here to see the Dove campaign for beauty
Fashion Photography is used mainly to advertise skin products or clothes. They make the models look perfect and put them in an advert for skincare products. Then people think if they use that they will have perfect skin like them.Vogue uses lots of fashion photography for its book
Different photographers use different techniques. For example Cecil Beaton used different scenery which looked kind of magical and he said that he tries to make a new world within the pictures that he creates. His pictures were very theatrical as he was very unique and imaginitive.
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